Pavlov Media's Managed Services, Your Virtual Guardian

Case Study


When most people hear the terms “virus,” “attack,” or “malware,” panic ensues. The idea that a complete stranger could be using your network or computer for malicious purposes is, at the least, irritating, and at the most, quite scary. But for Pavlov Media’s support team, resolving these attacks is all in a day’s work.

Earlier this year, a large MDU property supported by Pavlov Media was subjected to a Distributed Denial of Service (DDoS) attack. A denial of service (DoS) attack aims to deny service to a specific website by bombarding it with more traffic than it can handle. To do so, a hacker may install a botnet on many different computers. On the hacker’s command, these botnets are activated and command the infected computers to ping a targeted website. When a hacker uses hundreds or thousands of computers from all over the country or even all over the world, this is called a Distributed Denial of Service attack (DDoS), and it is virtually impossible to trace. Of course, those experiencing a DDOS attack are not aware that it is happening. All they know is that, for whatever reason, their Internet isn’t working. But Pavlov Media’s network users enjoy the advantage of a team that proactively works to protect them from virtual attacks.

Pavlov Media’s Network Operations Center constantly monitors our managed sites for performance, quality, and malicious behavior. In this case, Kelly, a Pavlov Media technician, immediately noticed when one of our managed property sites in experienced a large spike in user traffic—a primary characteristic of a DDoS attack. Normally, 30-100 users at a property are requesting access to open a webpage. This means that they entered a URL into their browser, and are requesting the IP address for that URL. When a DDoS attack occurs, the number of requests increases from 30-100 to approximately 2,000-2,500. The default limit for users requesting access to an uncached webpage at any point in time is 1,000, so when the attack occurred at our property, many residents could not access uncached websites. To restore Internet access to our users, Kelly increased the default limit from 1,000 to 10,000. Thus, even though the user traffic was much higher than normal, it no longer affected the property’s residents.

Not only did Kelly resolve the issue of Internet access during the attack, but he also easily targeted the IP addresses that were demonstrating malicious behavior. With this information, we were able to contact our clients with infected computers and instruct them on how to eliminate the malware. Without Pavlov Media’s managed services, these residents may have never known their computers were infected.

In less than a day, a single Pavlov Media technician thwarted a major attack and identified which devices were infected. His fast work improved safety for our resident users by helping them rid their computers of malware. This active protection grows more important every day. As more and more devices come online and the Internet becomes more intricately involved with the details of our lives, we become more and more susceptible to threats that could potentially harm us in significant ways. For example, cyber-attacks may result in identity theft or even completely wipe a user’s computer, eliminating all content. While this may seem alarming, it becomes much less stressful when you know that your network is continuously monitored by a team of professionals who are constantly working to prevent dangerous activity. Users with our managed services can rest assured that Pavlov Media is their virtual guardian, actively protecting them from the ever increasing risks of the cyber world.

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